Clarity and resilience where technology, regulation, and infrastructure meet.
Helping leadership teams bridge the gap between business priorities and digital delivery, so strategies are clear, decisions are trusted, and results endure.
Clarity and resilience where technology, regulation, and infrastructure meet.
Helping leadership teams bridge the gap between business priorities and digital delivery, so strategies are clear, decisions are trusted, and results endure.
Making the difference.
When expectations are high and priorities compete, independent leadership brings the clarity, pace, and confidence needed to move complex programmes forward, safely and visibly.
Clarity under pressure
Business plans challenged by regulators, investors or boards reframed into cases that secured major investment.
Pace with control
Multi-supplier programmes reset with clear priorities and governance, restoring momentum and hitting visible milestones.
Confidence stakeholders trust
Decisions backed by evidence that meets the expectations of boards, regulators, and customers alike.
Resilience that lasts
Leadership teams and suppliers aligned around improvements that hold. Laying the foundations for AI-ready, future-proof operations.
Independent leadership that bridges complexity, maintains confidence, and delivers results that last.
Talk through your priorities.
A focused 20-minute conversation to bring clarity to what matters most.
Practical. Honest. Useful.
Making the difference.
When expectations are high and priorities compete, independent leadership brings the clarity, pace, and confidence needed to move complex programmes forward, safely and visibly.
Clarity under pressure
Business plans challenged by regulators, investors or boards reframed into cases that secured major investment.
Pace with control
Multi-supplier programmes reset with clear priorities and governance, restoring momentum and hitting visible milestones.
Confidence stakeholders trust
Decisions backed by evidence that meets the expectations of boards, regulators, and customers alike.
Resilience that lasts
Leadership teams and suppliers aligned around improvements that hold. Laying the foundations for AI-ready, future-proof operations.
Independent leadership that bridges complexity, maintains confidence, and delivers results that last.
Talk through your priorities.
A focused 20-minute conversation to bring clarity to what matters most.
Practical. Honest. Useful.
Leadership & Experience
Introducing Craig.
Armstrong Collective is led by Craig Armstrong, a business, technology, and transformation leader with over 25 years’ experience aligning technology with business priorities and real-world outcomes.
Craig has held CIO, Transformation Director, and Director of Technology Services roles, leading major programmes under regulatory and operational pressure. His approach is shaped by hard-earned experience - calm leadership, clear thinking, and a focus on outcomes.
Today, that experience is applied to help organisations align technology, regulation, and operations. Strengthening resilience and supporting the next phase of digitalisation across sectors.
Engagements are personally led and supported by trusted associates when required.
Proven leadership.
CIO and Transformation Director experience guiding complex programmes under regulatory and operational challenge.
Beyond technology.
Helping shape digitalisation strategies that build resilience and strengthen collaboration across sectors.
360° perspective.
Client, partner, and vendor experience + understanding delivery aims from every side.
Calm delivery.
Outcome-driven business leadership, partnering with leadership teams to deliver with confidence.
Leadership & Experience
Introducing Craig..
Armstrong Collective is led by Craig Armstrong, a business, technology, and transformation leader with over 25 years’ experience across critical national infrastructure and regulated industries.
Having held senior roles including CIO, Transformation Director, and Director of Technology Services, Craig brings hard-earned experience from the front line of delivery.
The focus is on applying that experience collaboratively to the next phase of cross-sector digitalisation, aligning technology, regulation, and operations to strengthen resilience and deliver national outcomes.
Personally led, and supported by trusted associates when required.
Leadership & Experience
Introducing Craig.
Armstrong Collective is led by Craig Armstrong, a business, technology, and transformation leader with over 25 years’ experience across critical national infrastructure and regulated industries.
Having held senior roles including CIO, Transformation Director, and Director of Technology Services, Craig brings hard-earned experience from the front line of delivery.
The focus is on applying that experience collaboratively to the next phase of cross-sector digitalisation, aligning technology, regulation, and operations to strengthen resilience and deliver national outcomes.
Personally led, and supported by trusted associates when required.
Leadership & Experience
Introducing Craig.
Armstrong Collective is led by Craig Armstrong, a business, technology, and transformation leader with over 25 years’ experience aligning technology with business priorities and real-world outcomes.
Craig has held CIO, Transformation Director, and Director of Technology Services roles, leading major programmes under regulatory and operational pressure. His approach is shaped by hard-earned experience - calm leadership, clear thinking, and a focus on outcomes.
Today, that experience is applied to help organisations align technology, regulation, and operations. Strengthening resilience and supporting the next phase of digitalisation across sectors.
Engagements are personally led and supported by trusted associates when required.
Proven leadership.
CIO and Transformation Director experience guiding complex programmes under regulatory and operational challenge.
Beyond technology.
Helping shape digitalisation strategies that build resilience and strengthen collaboration across sectors.
360° perspective.
Client, partner, and vendor experience + understanding delivery aims from every side.
Calm delivery.
Outcome-driven business leadership, partnering with leadership teams to deliver with confidence.
Proven impact.
Real progress achieved through clarity, control, and collaboration.
Whether securing regulator confidence, improving customer outcomes, or reshaping delivery models, each example shows how technology and leadership work together to deliver results that last.
Regulator
Investment Secured
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Context
A regulator-challenged business plan required clearer ROI evidence to secure approval.
Challenge
Funding was at risk and leadership confidence was weakening.
Response
Reframed the plan around compliance, resilience, and ROI. Creating an evidence-based case that met regulator expectations.
Result
Funding approved, and confidence restored, with a stronger regulator relationship.
Vendor
Value Realised
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Context
Rising software licensing costs were undermining the business case for change.
Challenge
Vendor contracts had grown complex and detached from business value.
Response
Simplified agreements and aligned spend to measurable outcomes.
Result
Multiyear savings secured, and governance tightened for lasting value.
Programme
Confidence Restored
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Context
A product transformation had stalled amid fragmented delivery and supplier misalignment.
Challenge
Multiple suppliers were working to conflicting priorities, eroding momentum.
Response
Introduced a single delivery framework and rhythm to align teams and suppliers.
Result
Delivery back on track with clear visibility, renewed pace, and assured control.
Customer
Experience Strengthened
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Context
Fragmented processes and underperforming operations were driving dissatisfaction and penalties.
Challenge
Leadership needed visible, measurable service improvement.
Response
Digitised frontline processes and reset accountability to target key service metrics.
Result
Service reliability lifted, CSAT enhanced, complaints and regulatory breaches reduced. Increased leadership confidence enabled wider regional roll out.
Proven impact
Real progress achieved through clarity, control, and collaboration.
Whether securing regulator confidence, improving customer outcomes, or reshaping delivery models, each example shows how technology and leadership work together to deliver results that last.
Regulator
Investment Secured
Context
A regulator-challenged business plan required clearer ROI evidence to secure approval.
Challenge
Funding was at risk and leadership confidence was weakening.
Response
Reframed the plan around compliance, resilience, and ROI. Creating an evidence-based case that met regulator expectations.
Result
Funding approved, and confidence restored, with a stronger regulator relationship.
Vendor
Value Realised
Context
Rising software licensing costs were undermining the business case for change.
Challenge
Vendor contracts had grown complex and detached from business value.
Response
Simplified agreements and aligned spend to measurable outcomes.
Result
Multiyear savings secured, and governance tightened for lasting value.
Programme
Confidence Restored
Context
A product transformation had stalled amid fragmented delivery and supplier misalignment.
Challenge
Multiple suppliers were working to conflicting priorities, eroding momentum.
Response
Introduced a single delivery framework and rhythm to align teams and suppliers.
Result
Delivery back on track with clear visibility, renewed pace, and assured control.
Customer
Experience Strengthened
Context
Fragmented processes and underperforming operations were driving dissatisfaction and penalties.
Challenge
Leadership needed visible, measurable service improvement.
Response
Digitised frontline processes and reset accountability to target key service metrics.
Result
Service reliability lifted, CSAT enhanced, complaints and regulatory breaches reduced. Increased leadership confidence enabled wider regional roll out.
Engagements
shaped to context.
The right role, at the right depth.
Work can start as light-touch advisory, move into assurance, or become embedded leadership, including fractional Digital & CIO roles. Each engagement focuses on clarity, control, and measurable outcomes.
Lead: Technology & Strategy
Setting direction and aligning technology with business and regulatory priorities.
Provides independent leadership on digital strategy, investment decisions, and governance.
Available as: Advisory | Assurance | Embedded Leadership
Deliver: Product & Delivery Acceleration
Establishing or restoring pace, structure, and confidence across complex or multi-supplier programmes.
Helps teams regain control, strengthen delivery discipline, and connect progress to business results.
Available as: Advisory | Assurance | Embedded Leadership
Govern: Responsible AI & Digital Governance
Ensuring digital and AI strategies stay compliant, trusted, and ready to scale.
Applies pragmatic frameworks to balance innovation, safety, and regulatory assurance.
Available as: Advisory | Assurance | Embedded Leadership
Engagements
shaped to context.
The right role, at the right depth.
Work can start as light-touch advisory, move into assurance, or become embedded leadership, including fractional Digital & CIO roles. Each engagement focuses on clarity, control, and measurable outcomes.
Lead: Technology & Strategy
Setting direction and aligning technology with business and regulatory priorities.
Provides independent leadership on digital strategy, investment decisions, and governance.
Available as: Advisory | Assurance | Embedded Leadership
Deliver: Product & Delivery Acceleration
Establishing or restoring pace, structure, and confidence across complex or multi-supplier programmes.
Helps teams regain control, strengthen delivery discipline, and connect progress to business results.
Available as: Advisory | Assurance | Embedded Leadership
Govern: Responsible AI & Digital Governance
Ensuring digital and AI strategies stay compliant, trusted, and ready to scale.
Applies pragmatic frameworks to balance innovation, safety, and regulatory assurance.
Available as: Advisory | Assurance | Embedded Leadership
Complimentary 20 min call /
Ready to talk?
The fastest way to cut through complexity is a focused conversation.
A 20-minute call is often enough to get clarity on where to start and whether it’s the right fit.
Complimentary 20 min call /
Ready to talk?
The fastest way to cut through complexity is a focused conversation.
A 20-minute call is often enough to get clarity on where to start and whether it’s the right fit.
Questions People Ask
What is Armstrong Collective?
An independent consultancy helping leadership teams align technology with business priorities. Trusted in regulated and complex environments.
Who do you work with?
Executives, boards and senior teams. The focus is on strengthening delivery with your people and partners, not replacing them.
What do I get from the discovery call?
A focused 20-minute call to clarify priorities and next steps. We’ll identify where support adds value and whether a structured Discovery Session is the right next move.
Do you replace my team or suppliers?
No. The work happens alongside your teams and existing partners. Independent leadership and trusted associates are added only where needed, giving you the right capability at the right time.
What makes you different?
A 360° view built from experience across client, partner, and vendor environments. It brings clarity fast, helping leaders simplify complexity and keep delivery on course.
How do you measure success?
By outcomes we deliver together. Trusted plans, managed risks, and improvements that hold over time.
© 2025 Armstrong Collective Ltd. All rights reserved.
Registered in England & Wales. Company No. 16679707.
Registered Office: Avon View Offices, 90 High Street, Alcester, Warwickshire, England, B50 4AF.
Armstrong Collective Ltd is an independent consultancy.
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